Yantian Express Fire

Shipping and Freight Ressource reported previously that part of the 16-year-old Yantian Express the 7,510 TEU, 320m German-flagged ship of Hapag Lloyd went up in flames on the 3rd of Jan 2019 while on its way from Colombo to Halifax via the Suez Canal..

The container fire that broke out was largely contained and brought under control after one week through the launching of immediate fire-fighting efforts.. Since then, the remaining salvage operations have made considerable progress as per updates from Hapag-Lloyd.”

These fires can be detected early-on by using Internet of Cargo sensors.


Diese Start-ups sagen der Lebensmittelverschwendung den Kampf an

Sensefinity – Vertrauen ist gut, Kontrolle ist besser

Viele Produkte legen lange Wege zurück, bevor sie letztlich beim Kunden landen. Das gilt auch für Lebensmittel. Um die Qualität der Lebensmittel zu gewährleisten, sind dabei diverse Vorschriften einzuhalten. Zum Beispiel muss Fleisch und Fisch ständig gekühlt sein, damit sich Bakterien nicht vermehren können. Wenn diese Kühlkette unterbrochen wird, kann das gesundheitliche Auswirkungen beim Konsumenten haben, beispielsweise in Form einer Lebensmittelvergiftung. In vielen westlichen Ländern gelten deshalb die HACCP-Richtlinien (HACCP steht für hazard analysis and critical control points). Das hat jedoch zur Folge, dass Nahrungsmittel, bei denen eine Gefährdung nicht hundertprozentig ausgeschlossen werden kann, oft entsorgt werden müssen.

Das IoT Start-up Sensefinity stellt sich diesem Problem. Mithilfe eines smarten Trackers namens Sensoroid soll es künftig möglich sein, den gesamten Weg entlang der Logistikkette des Produkts nachzuvollziehen. Dabei übermittelt der Sensoroid neben dem aktuellen Standort auch Daten wie Temperatur, Feuchtigkeit, Druck und vieles mehr. Dank des Einsatzes von Blockchain können dabei Probleme bei jedem Arbeitsschritt genau identifiziert werden. Das System gibt frühzeitig eine Warnung aus. So lassen sich geltende Qualiätsstandards leichter einhalten. Und gleichzeitig wirkt der Sensoroid der Lebensmittelverschwendung entgegen.


Metro-Chef Olaf Koch: „Technologie ohne Kundennähe ist wertlos“

Metro-Chef Olaf Koch: „Technologie ohne Kundennähe ist wertlos“

Das Startup Sensefinity aus unserem Accelerator hat einen Sensor entwickelt, der beispielsweise an einer Shrimps-Box angebracht werden kann. Er zeichnet die Position, Temperatur, Feuchtigkeit und den Luftdruck entlang der gesamten Lieferkette auf. Wenn die Temperatur sinkt, sendet der Sensor sofort einen Alarm aus und das System ermittelt daraufhin den genauen Standort der Box. Dabei setzt das Startup Blockchain ein, um ein unveränderbares und prüffähiges Protokoll erstellen zu können. 

Sensefinity joins Startup Autobahn

Startup Autobahn Sensefinity
  •  Europe’s largest innovation platform starts its fourth round with 31 young tech companies from 4 continents and 13 countries
  • STARTUP AUTOBAHN facilitates joint projects between startups and corporations and offers access to VC’s, mentors, hardware lab, expertise, tools and office space
  • Wide range of projects around vehicle tech (CASE), vehicle services (fintech / insurtech), enterprise processes (HR / retail), energy, future of production and supply chain

Stuttgart, Germany. Europe’s largest innovation platform – STARTUP AUTOBAHN – kicks-off its fourth round. After screening hundreds of young tech companies 31 startups were accepted into Program 4 starting on 22 March.

STARTUP AUTOBAHN is about facilitating joint projects between young tech companies and established corporations

In the current batch, 31 young tech companies – with the combined strength of now 16 corporate partners – will work on joint projects. Plug and Play – as the moderator of the program started the sourcing for these startups in October 2017 and organized hundreds of meetings between startups and the corporate partners of STARTUP AUTOBAHN. This gave the business units the chance to truly understand the startups technologies and to evaluate whether there is a strategic fit. Thanks to this process the selected 31 startups can expect one or more business units who strongly consider carrying out a pilot project.

On Expo Day taking place in July 2018 the partners and network of STARTUP AUTOBAHN will hear about many more joint projects happened thanks to the open innovation platform. So far, a record number 130 projects were initiated in just 18 months and many long-term projects resulted out of it.

German young tech companies already know that STARTUP AUTOBAHN is the best way to get projects with the participating corporations started. In Program 4 only one third of the participating startups are based in Germany and one third comes even from outside of Europe: USA (5x), Israel (3x), Canada (1x), Japan (1x) and Australia (1x). The European startups were sourced in countries such as: Switzerland, Belgium, Austria, France, Netherlands, Portugal and the UK.

The following young tech companies have been offered the opportunity to validate and pilot their technologies on a neutral platform, moderated by Plug and Play within a three-month program:

ArculusArkiteAroma BitBraincitiesCARFITChargetripCodepanCOMPREDICTContext360AelectraEvertrackerFleetonomyImagineIOTAMakeMyDay, ModuuNEURO ControlsOTTO MotorsPACERiddle & CodeROBORACESensefinitySentianceShoof TechnologiesSilentiumSmartransferSouth8TechnologiesStreamrThird Space AutoWORKERBASE and WorkFusion.

The focus of joint projects includes e-mobility, human-machine interface, supply chain logistics as well related themes in field of vehicle tech (CASE), vehicle services (fintech/insurtech), enterprise processes (HR/Retail), energy, future of production and industry 4.0.

Neutral innovation platform – the best way for startups to get in business with our corporate partners

STARTUP AUTOBAHN was founded by Daimler, Plug and Play, University of Stuttgart, and ARENA2036. New founding anchor partners are Hewlett Packard Enterprise, DXC Technology, BASF, Porsche, ZF Friedrichshafen, Webasto and Deutsche Post DHL Group. Murata, HELLA, BENTELER, Linde Group, Jardine Matheson Limited,  Wieland Ventures, PostNL and AGC Glass Europe contribute as ecosystem partners.

Partners to the innovation platform. STARTUP AUTOBAHN is open for further corporate partners as well believing in open doors, disruptive thinking, and the sharing of ideas, technology, and connections to help startups and corporates thrive faster.

Perfect working conditions tailored to startups’ needs

The entrepreneurs in the third program are offered the ideal working environment. In the space of the ARENA2036 technology laboratory on the University of Stuttgart campus startups are able to use co – working space and have moderated access to high- tech hardware worth millions of euros. The ideal working conditions to help execute successful pilot projects and to implement and test their technologies with one or several industry partners within the three-month program.


STARTUP AUTOBAHN is the ultimate innovation platform that unites global young tech companies with the unrivalled tech expertise of Silicon Valley and the best of German engineering. We are a neutral innovation platform moderating an in-depth and curated collaboration between our partners from the industry and young tech companies also considering and supporting key success factors like cultural mindset change within legacy corporations. Our network of investment firms and mentors further helps the growth of tech companies. Our home is Stuttgart – the birthplace of the automobile, one of the leading IP regions of the world, and a hub of business, engineering, and groundbreaking inventions. A total of 74 startups graduated from the innovation platform with more than 130 pilot projects so far.





Why Integrating your Companies' Assets to the Cloud became a Commodity


Companies have too many assets which are not displayed or represented in IT systems.  These assets can be physical objects like boxes, livestock or even vaccines.


We saw a need for processes to improve, and waste being reduced to increase the bottom lines of businesses, in order for margins to be increased.  Waste by itself is not beneficial, because you’re employing your assets, and not gaining the business results you would expect.


Therefore, companies need to start projects to create digital representation into their backend systems to bring these assets into their IT systems.  At the moment, a lot of work is spent in creating the basics of interconnection between these non IT capable objects in the backend systems.


This often represents more than 80% of the project’s efforts. Now imagine you could eliminate this 80% burden from your project - this is what we do. We create a digital twin of your physical asset, which is usable in the majority of use cases out of the box without the need for further customisation.



Due to the lack of real-time visibility of the conditions of vaccines, there are still children dying every year who get vaccines administered that are not active anymore.  By employing this digital twin, you will be notified of breaks in the cold chain. For instance, the big problems happen when you have power cuts, and then the energy comes back.  So the vaccines are chilled,  the dates are ok, and you don’t suspect anything has happened to them.  But in actual fact, the temperatures, detrimentally, have been altered and not kept at a constant level.  This is a complex case to detect and a major pain point.


On the other hand, if a door is left open, you’ll easily see this and know to throw the vaccines away.  You may lose a lot of money, but not a child because of it.



Farmers are afraid of two things.  If livestock is infected by diseases, the action plan today is to kill the entire livestock. If you had our type of tracking facility, you’d be able to understand and detect which animals may be diseased because of abnormal movement patterns.  Then you could detect where this animal had contact in a historical period.  You could then isolate this animal, so you wouldn’t have to kill the entire group of livestock; just the infected ones.


Another advantage of our product is you can start correlating the produce of your farm.  For instance, if you have a dairy farm where you use the milk to make cheese, you need to understand where the animals feed, and then a few weeks later, analyse the milk and fat to make a high quality cheese.


Cheese is really expensive compared to milk, so you need to know animals’ movement patterns to track where they’ve been feeding, so you can improve the quality of the produce you’re selling, and then sell it at a higher price.


These are examples of what you can immediately achieve if you are able to eliminate the 80 per cent set-up cost, and immediately create more business value.  We have many more uses for train operators, retail and manufacturing, for example.


We can help get real time visibility of rolling stock for retail and manufacturing, and then access the real conditions of their goods, and real time manufacturing status of their machines and the products they’re manufacturing.


We  hope word will spread on how beneficial, lifesaving and crucial our product is for the future and welfare of businesses, people and livestock.


Please feel free to get in touch with us:



Ten social realities that are already changing, thanks to big data


 Making agriculture and livestock more productive

In the 21st Century, farmers no longer look to the sky and rely on their experience over the years to make business decisions. Today, terms that were unknown in this sector until very recently like GPS, big data, drones and wearables are now critical to making agriculture and livestock businesses more profitable...